Pure Franchise is a website dedicated to providing information and resources on franchising and small business operations. They offer guidance on choosing and buying a franchise, as well as converting an existing business into a franchise. Pure Franchise also provides assistance in financing your business through their partnership with reliable financial sources. The website is run by Mary E. Tomzack, a respected business consultant and franchising specialist, who has authored several books on the subject. With their expertise and services, Pure Franchise aims to help entrepreneurs succeed in the world of franchising.