Good Business Colorado is a grassroots organization that advocates for small businesses and sustainable business practices. They believe in creating equitable communities, promoting a sustainable environment, and achieving a prosperous economy. The organization works to influence local, state, and federal policies that align with their values and provides networking opportunities for members. Members of Good Business Colorado receive benefits such as listing in the membership directory, access to educational sessions and webinars, special discounts at participating businesses, and the opportunity to influence state policy. Overall, Good Business Colorado is dedicated to supporting values-driven businesses and creating a thriving and sustainable Colorado.